The New Yankees!

It’s finally here!  The new Yankees Stadium will be offically inaugurated this week.  What does this mean for fans?

Cool promotional giveaways!  Today, opening day, will include “The Inaugural Season Opening Day Commemorative Pin”.  Tomorrow, the second home game will feature the official “2009 magnetic schedule”.  And folks attending the 3rd and 4th days of the new home field season opener will receive Yankee calendars!

It’s simple, these 4 promotional items are staples to keep the Yankees team branded in the homes of all of their fans, exactly where it should be!

Go Yankees!

The Most Cost Effective Way to Advertise

The results are in…and nothing measures up to the effectiveness of using promotional products!

The Advertising Specialty Institute concluded a study at the end of last year which found that advertising specialties beat out all forms of TV, radio, and print advertising.  Among the key findings, an amazing 84% of people remember the advertiser on a product they receive and 62% have done business with the advertiser after receiving it!  WOW!  This is the kind of news you can use with all this recession talk!

Check out the rest of the amazing findings by this ASI study.