The New Yankees!

It’s finally here!  The new Yankees Stadium will be offically inaugurated this week.  What does this mean for fans?

Cool promotional giveaways!  Today, opening day, will include “The Inaugural Season Opening Day Commemorative Pin”.  Tomorrow, the second home game will feature the official “2009 magnetic schedule”.  And folks attending the 3rd and 4th days of the new home field season opener will receive Yankee calendars!

It’s simple, these 4 promotional items are staples to keep the Yankees team branded in the homes of all of their fans, exactly where it should be!

Go Yankees!

It works for The Masters

If you were watching the Masters Golf Tournament this weekend, you may have caught a quick shot of bottled water!  Yes, bottled water!  And why would CBS Sports use a precious 10 seconds of coverage for something as simple as a bottle of water?  Well, as the announcer put it “It’s all about the branding“.   Yes, it makes perfect sense that an event as huge as The Masters would need to brand everything right down to the water. 

The bottled waters were adorned with a custom white label with The Masters logo in green and yellow (and although we’ve looked for a recap of the photos, we’ve been unable to find any!).  The folks who put together this golf tournament definitely understand how effective branding like this can be.  Look around at any event and see how many people are carrying bottled water.  It’s a huge market that is perfect to drive a marketing point home.

Why have all those other brands of bottled water travel around your special event?  Make your event as memorable and effective that it can be with your very own custom bottle of water to sell or give away!

Make an Impression (literally!)

Everyone wants to make their mark on the world and leave a great impression when they leave.  Usually this is simply a figure of speech, however, there is an actual way to do it! 

Check out these custom sandals from Neet Feet.  It just doesn’t get much cooler than this in the hot summer.

High quality surf style flip flops with a recessed Pantone color 3–layer sole, arch support, and embroidered, fleece lined fabric straps.  Perfect for school fund raising programs or beach wear.  Similar to Reefbrand.  Available with optional “Logo Footprint” that leaves an imprint in the sand.

What a great idea for great impressions!